Affiliate Partnership
Through the affiliate partnership of Lano and relokate, the two companies can offer expanded service offerings.
"I really like working with the Lano Partnership team. They are very active in their communication and we always get positive feedback from our customers about working with Lano."
Katharina Hilgers
Founder
relokate is a relocation tech company which simplifies the process of relocating to Germany. With high quality services combined with a platform offering reporting and transparency, clients have peace of mind that the relocation process will be smooth and painless. relokate offers clarity to a previously stressful and intransparent process and streamlines the experience.
The offering of relokate ranges from providing relocation support, to visa renewals, to training around hiring internationals in Germany. In addition to providing candidates with an easy transition, relokate helps companies set the right expectations in terms of starting date and expected salary. Founded in Berlin, relokate offers support for companies that are based in Germany and also to those which do not yet have an entity in Germany but wish to hire people based there.
relokate and Lano were introduced through mutual connections in Berlin and quickly saw an opportunity for collaboration. The backdrop of the COVID19 pandemic meant that relocation services had become more difficult as backlogs for visa appointments grew longer.
Partnering with a global hiring solution like Lano gave relokate more flexibility in their offering. By hiring someone first via EOR with Lano, the employee could get started at their new company quickly. relokate could continue to work with the client to assist them in making the move to Germany, but the candidate could already begin their employment abroad. This was critical in a time of great uncertainty and staff shortages and helped find a balance between working quickly and setting realistic expectations when working with bureaucracy.
The successful relationship between relokate and Lano has resulted in many successful mutual candidates including Hygraph. Which works with both companies because of the high quality of services and support.
The partnership between Lano and relokate is mutually beneficial for a range of reasons. In addition to comarketing opportunities and networking events, the two companies offer referrals to one another. Comarketing opportunities come in many forms from podcasts to guest posts. These referrals offer more flexibility to their service offering. Both companies are able to better accommodate the specific needs of their clients.
Cases where the two companies can help each other include where companies would first like to onboard a candidate abroad before later relocating them to Germany. There are different circumstances where this approach makes sense, including when employees must first work for the company for a certain amount of time before relocation support is offered. The second use case so far is when companies located outside of Germany would like to have employees relocate to Germany, but the company does not yet have an entity there.
The partnership between Lano and relokate ensure that clients receive a seamless experience and that both companies have more flexibility in taking on cases with specific circumstances. The complementary services available within the partnership gives the clients peace of mind that they will receive high quality support throughout the entire process. Lano’s broad country coverage and a high standard of work, making it an reliable partner for relokate and its clients. The highly motivated teams of Lano and relokate provide quick, solution oriented communication and work together to best meet the needs of their clients. The referrals from the Lano team also ensure that the relationship is mutually beneficial and that both companies are active in each other's success.
The achievements of the partnership are evident in the positive experiences of their shared customers. As both companies continue to grow and expand their offering, such partnerships will be key to continued, high quality service.
© Lano Software GmbH 2024